Innovation Games

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Innovation Through Understandingsm

 

The toughest part of innovation? Accurately predicting what customers want, need, and will pay for. Even if you ask them, they often can’t explain what they want. Now, there’s a breakthrough solution: Innovation Games. Drawing on his software product strategy and product management consulting experience, Luke Hohmann has created twelve games that help you uncov...

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E-book
epub
Price
34.99 £

Innovation Through Understandingsm

 

The toughest part of innovation? Accurately predicting what customers want, need, and will pay for. Even if you ask them, they often can’t explain what they want. Now, there’s a breakthrough solution: Innovation Games. Drawing on his software product strategy and product management consulting experience, Luke Hohmann has created twelve games that help you uncov...

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  • Formats: epub
  • ISBN: 9780132702225
  • Publication Date: 28 Aug 2006
  • Publisher: Pearson Education
  • Product language: English
  • Drm Setting: DRM