Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

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Hult, G. Tomas M. (Michigan State University, USA)Hult, G. Tomas M. (Michigan State University, USA), Ringle, Christian M. (Hamburg University of Technology, Germany), Sarstedt, Marko (Ludwig-Maximilians-University, Munich, Germany), Hair, Joe (University of South Alabama, USA)

With applications using SmartPLS —the primary software used in partial least squares structural equation modeling (PLS-SEM)—this practical guide provides concise instructions on how to use this evolving statistical technique to conduct research and obtain solutions. Featuring the latest research, new examples, and expanded discussions throughout, the Second Edition is designed to be easily underst...

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epub
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41.99 £

With applications using SmartPLS —the primary software used in partial least squares structural equation modeling (PLS-SEM)—this practical guide provides concise instructions on how to use this evolving statistical technique to conduct research and obtain solutions. Featuring the latest research, new examples, and expanded discussions throughout, the Second Edition is designed to be easily underst...

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  • Formats: epub
  • ISBN: 9781483377452
  • Publication Date: 29 Feb 2016
  • Publisher: SAGE Publications
  • Product language: English
  • Drm Setting: DRM