Advertising Menswear

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Choice Outstanding Academic Title 2014

In what was a golden age of British advertising, the notion of the ''peacock male'' was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publ...
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Choice Outstanding Academic Title 2014

In what was a golden age of British advertising, the notion of the ''peacock male'' was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publ...
Read more
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  • Formats: pdf
  • ISBN: 9781472558114
  • Publication Date: 13 Mar 2014
  • Publisher: Bloomsbury Publishing
  • Product language: English
  • Drm Setting: DRM