Airbus vs. Boeing: Strategy Wars, Tactical Dogfights, High-G Maneuvers and the Photo Finishes

A tour-de-force take on the fabled Airbus vs. Boeing arch-rivalry aimed at decrypting the relative strategy playbooks of the Transatlantic arch-rivals and aerospace giants over the half a century period starting from the early 1970s till the outbreak of pandemic in 2020. It traces & deciphers Airbus' meteoric rise; starting with the global narrow body aircraft market in the mid-1980s with the A320...