Anatomy of a Design Proposal

It didn’t take Mike Janda, owner of the design firm, RiSER, long to realize that the one-page, line-item priced proposals he sent to clients back in his freelance days would need to “grow up” if he was going to expand his business. Over the course of his 11 years running RiSER, Janda and his team fine tuned their request for proposal (RFP) format and used it to successfully land millions of dollar...