Australian Women in Advertising in the Twentieth Century

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When did Australian women first enter the advertising industry? The stereotypical advertising executive might be a pony-tailed, Ferrari-driving, young-ish man, but women have worked in Australian advertising agencies from the first years of the modern industry, and today they comprise half of the industry''s workforce. Australian Women in Advertising in the Twentieth Century rescues these women f...

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When did Australian women first enter the advertising industry? The stereotypical advertising executive might be a pony-tailed, Ferrari-driving, young-ish man, but women have worked in Australian advertising agencies from the first years of the modern industry, and today they comprise half of the industry''s workforce. Australian Women in Advertising in the Twentieth Century rescues these women f...

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  • Formats: pdf
  • ISBN: 9781137514349
  • Publication Date: 29 Apr 2016
  • Publisher: Palgrave Macmillan UK
  • Product language: English
  • Drm Setting: DRM