Black Culture Industry

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Cashmore''s controversial study argues that black culture has been converted into a commodity, usually in the interests of white owned corporations. Using detailed studies of the marketing of Motown, Michael Jackson and the Artist Formerly Known as Prince, Cashmore suggests that inflating the significance of this commodified ''black culture'' may actually be counter-productive in the struggle for ...
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Cashmore''s controversial study argues that black culture has been converted into a commodity, usually in the interests of white owned corporations. Using detailed studies of the marketing of Motown, Michael Jackson and the Artist Formerly Known as Prince, Cashmore suggests that inflating the significance of this commodified ''black culture'' may actually be counter-productive in the struggle for ...
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  • Formats: pdf
  • ISBN: 9781134809387
  • Publication Date: 7 Jun 2006
  • Publisher: Taylor & Francis
  • Product language: English
  • Drm Setting: DRM