
BMW Z-Cars
After the many exciting and innovative products in its past, by the mid-1980s BMW was, perhaps, beginning to look a little staid, with a reputation largely based on building surefooted and reliable fast saloons/sedans for the ''executive'' market.
The formation of an internal think-tank - BMW Technik - with an ongoing brief to explore all areas of potential product development, allowed bold new ide...
After the many exciting and innovative products in its past, by the mid-1980s BMW was, perhaps, beginning to look a little staid, with a reputation largely based on building surefooted and reliable fast saloons/sedans for the ''executive'' market.
The formation of an internal think-tank - BMW Technik - with an ongoing brief to explore all areas of potential product development, allowed bold new ide...