Brainstorming Your Novel: From First Spark to Blockbuster

Every bestselling story begins with an idea. But in the highly competitive publishing market how does a writer decide which ideas need telling and which stories to tell?As every writer knows, an idea is not a story. It's merely a spark, a memory, a current or historical event, a snapshot, an insight, a family story, a feeling.It's an iceberg that sinks an unsinkable passenger ship on a crystal cle...