Branding strategies of Vice Media Group's food channel 'Munchies'. Case study

Case Study from the year 2021 in the subject Art - Arts Management, grade: 8.7, Erasmus University Rotterdam, course: Management of Creative Industries, language: English, abstract: This is an exploratory study of how Vice Media Group brands their food channel. The case study draws on various strategy theories as a lens through which to examine the technological innovation adoption and its strateg...