
Celebrity Philanthropy and Activism
In recent years, celebrity philanthropy and activism has attracted much attention from the media, sparking a great deal of public interest. As exponents and endorsers of the marketisation and corporatisation of philanthropy and activism, globally renowned super-celebrities habitually lend their name, time and energy to a range of causes. They help raise awareness, generate funds and endeavour to e...
In recent years, celebrity philanthropy and activism has attracted much attention from the media, sparking a great deal of public interest. As exponents and endorsers of the marketisation and corporatisation of philanthropy and activism, globally renowned super-celebrities habitually lend their name, time and energy to a range of causes. They help raise awareness, generate funds and endeavour to e...