Chinese Television and Soft Power in Africa
This book examines the phenomenal growth over recent years of StarTimes, a Chinese pay-TV company with around 30 million subscribers providing satellite television to 20 African countries. The broadcaster, whose markets include demographic groups deemed uneconomic by Western television providers, combines entertainment such as Chinese drama and Kung Fu content dubbed into African languages with Ch...
This book examines the phenomenal growth over recent years of StarTimes, a Chinese pay-TV company with around 30 million subscribers providing satellite television to 20 African countries. The broadcaster, whose markets include demographic groups deemed uneconomic by Western television providers, combines entertainment such as Chinese drama and Kung Fu content dubbed into African languages with Ch...
