Cost-Justifying Usability

You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time—guarantee a robust ROI!—ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others?In this completely revised and new edition of Cost-Justifying Usability, Randolph G. Bias (University of Texa...