Crisis Communication in a Digital World

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Crisis Communication in a Digital World provides an introduction to major crisis communication theories and issues management, using practical examples from Australia and New Zealand. The book examines how public relations can influence the nature of a crisis and the impact of its aftermath. It explores the role of PR specialists in different crisis situations - including natural disasters and mor...
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Crisis Communication in a Digital World provides an introduction to major crisis communication theories and issues management, using practical examples from Australia and New Zealand. The book examines how public relations can influence the nature of a crisis and the impact of its aftermath. It explores the role of PR specialists in different crisis situations - including natural disasters and mor...
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  • Formats: pdf
  • ISBN: 9781316277270
  • Publication Date: 15 Apr 2015
  • Publisher: Cambridge University Press
  • Product language: English
  • Drm Setting: DRM