Crystallizing Public Opinion

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A revolutionary work on public relations and marketing by the provocative thinker who was dubbed the father of public relations

Few books have been as quietly powerful as Edward L. Bernays’s Crystallizing Public Opinion. First published in 1923, it is a groundbreaking and, as history has shown, influential guide to the most crucial principles of mass persuasion. Aimed at governments and corporatio...
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epub
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8.99 £
A revolutionary work on public relations and marketing by the provocative thinker who was dubbed the father of public relations

Few books have been as quietly powerful as Edward L. Bernays’s Crystallizing Public Opinion. First published in 1923, it is a groundbreaking and, as history has shown, influential guide to the most crucial principles of mass persuasion. Aimed at governments and corporatio...
Read more
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  • Formats: epub
  • ISBN: 9781497698802
  • Publication Date: 7 Apr 2015
  • Publisher: Open Road Media
  • Product language: English
  • Drm Setting: DRM