Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way
"A powerful and inspiring look ''inside the tent'' of Mercedes-Benz that will help you learn how large companies make big changes in short timespans."
--Guy Kawasaki, Chief Evangelist of Canva and author of The Art of the Start 2.0
"I can’t remember having read a more compelling example of how great luxury brands aren’t just made but are nurtured. Driven to Delight offers essential lessons on the di...
"A powerful and inspiring look ''inside the tent'' of Mercedes-Benz that will help you learn how large companies make big changes in short timespans."
--Guy Kawasaki, Chief Evangelist of Canva and author of The Art of the Start 2.0
"I can’t remember having read a more compelling example of how great luxury brands aren’t just made but are nurtured. Driven to Delight offers essential lessons on the di...
