E-Commerce Strategy

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​​E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed learning objectives and review questions to highlight the major topics and goals. This book covers many of the new innovations and technologies that have been established for e-commerce site development....

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product_type_E-book
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44.99 £

​​E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed learning objectives and review questions to highlight the major topics and goals. This book covers many of the new innovations and technologies that have been established for e-commerce site development....

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  • Formats: pdf
  • ISBN: 9781461441427
  • Publication Date: 2 Oct 2012
  • Publisher: Springer US
  • Product language: English
  • Drm Setting: DRM