Elgar Encyclopedia of City and Place Branding
Available
This Encyclopedia presents a comprehensive overview of the dynamic field of city and place branding. Authored by nearly 150 experts from across the globe, it covers a wide variety of disciplines, methodologies and perspectives, highlighting cutting-edge developments and exploring avenues for future research.
Entries discuss the complexities and opportunities surrounding city and place branding, del...
Read more
E-book
epub
Price
48.00 £
This Encyclopedia presents a comprehensive overview of the dynamic field of city and place branding. Authored by nearly 150 experts from across the globe, it covers a wide variety of disciplines, methodologies and perspectives, highlighting cutting-edge developments and exploring avenues for future research.
Entries discuss the complexities and opportunities surrounding city and place branding, del...
Read more