Explorations in Consumer Culture Theory
The literature of marketplace behaviour, long dominated by economic and psychological discourse, has matured in the last decade to reveal the vast expanse of consumption activity not adequately addressed – in either theoretical or empirical perspective - by the discipline''s favoured approaches. The lived experience of consumption in cultural and historical context, rendered in a fashion that is b...
The literature of marketplace behaviour, long dominated by economic and psychological discourse, has matured in the last decade to reveal the vast expanse of consumption activity not adequately addressed – in either theoretical or empirical perspective - by the discipline''s favoured approaches. The lived experience of consumption in cultural and historical context, rendered in a fashion that is b...