Fear: How Dread Built Empires, Sold Products, and Shaped Modern Life

Fear is not just felt. It is put to work.Most people think fear lives inside individuals: a racing pulse, a sleepless night, a weakness to be conquered.They are wrong.Fear lives in systems.In Fear: How Dread Built Empires, Sold Products, and Shaped Modern Life, Joel Thomas examines fear not as a private emotion, a personal failing, or a disorder to be treated, but as a structural force that determ...