FIFA World Cup and Beyond
Soccer, the most popular mass spectator sport in the world, has long been a site which articulates the complexities and diversities of the everyday life of the nation. The imaging and prioritization of the game as a ‘national’ or an ‘international’ event in public opinion and the media also play a critical role in transforming the soccer culture of a nation. In this context, the FIFA World Cup rem...
Soccer, the most popular mass spectator sport in the world, has long been a site which articulates the complexities and diversities of the everyday life of the nation. The imaging and prioritization of the game as a ‘national’ or an ‘international’ event in public opinion and the media also play a critical role in transforming the soccer culture of a nation. In this context, the FIFA World Cup rem...