Global News Challenge

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The Global News Challenge tackles one of the timeliest topics in mass communication today—the challenges facing international broadcasters with universal branding strategies in developing countries. In these heavily government-controlled media environments with a scarcity of reliable information, international news providers traditionally had an influential position. With the ongoing...

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E-book
epub
Price
50.99 £

The Global News Challenge tackles one of the timeliest topics in mass communication today—the challenges facing international broadcasters with universal branding strategies in developing countries. In these heavily government-controlled media environments with a scarcity of reliable information, international news providers traditionally had an influential position. With the ongoing...

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  • Formats: epub
  • ISBN: 9781136180118
  • Publication Date: 13 Dec 2013
  • Publisher: Taylor & Francis
  • Product language: English
  • Drm Setting: DRM