Handbook of Supply Chain Engineering
The shortcoming of supply chain management is that it has focused on efficiencies and execution, operational logistics and manufacturing processes, not so much on improving the competitiveness of a company. The demand chain focuses primarily on revenue enhancement, versus the traditional supply chain emphasis on cost minimization. Second, the supply chain tends to ‘push’ products based on limited ...
The shortcoming of supply chain management is that it has focused on efficiencies and execution, operational logistics and manufacturing processes, not so much on improving the competitiveness of a company. The demand chain focuses primarily on revenue enhancement, versus the traditional supply chain emphasis on cost minimization. Second, the supply chain tends to ‘push’ products based on limited ...
