Hard sell
''This is an impressive piece of sustained research that brings much to the field. It offers real depth in rethinking the post-war boom and there can be little doubt that this will have a real impact across modern British history, consumer history and cultural studies.''
Jeremy Black, Professor of History, University of Exeter
Focusing on advertising’s relationship to the mass market housewife, Hard...
''This is an impressive piece of sustained research that brings much to the field. It offers real depth in rethinking the post-war boom and there can be little doubt that this will have a real impact across modern British history, consumer history and cultural studies.''
Jeremy Black, Professor of History, University of Exeter
Focusing on advertising’s relationship to the mass market housewife, Hard...
