Hunch

Penguin presents the unabridged, downloadable audiobook edition of Hunch, written and read by Bernadette Jiwa.

Learn to trust your intuition and uncover insights that could lead to the next big thing

What do the Dyson vacuum cleaner, GoPro camera, Starbucks, Instagram, Facebook, and Lululemon yoga pants have in common? Every one of them was the result not of data-driven analytics or corporate brains...