Hybrid Ethnography
Today′s research landscape requires an updated set of analytical skills to tell the story of how people interact with and make meaning from contemporary culture. Hybrid Ethnography: Online, Offline, and In Between provides researchers with concrete and theory-based processes to combine online and offline research methods to tell the story of how and why people are interacting with expressive cultu...
Today′s research landscape requires an updated set of analytical skills to tell the story of how people interact with and make meaning from contemporary culture. Hybrid Ethnography: Online, Offline, and In Between provides researchers with concrete and theory-based processes to combine online and offline research methods to tell the story of how and why people are interacting with expressive cultu...