Impact of P2P and Free Distribution on Book Sales

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Book publishers have long used free content as part of their marketing and selling efforts, with the vast majority of free content distributed in printed form. Digital distribution of free material, either intentional or via unauthorized availability through peer-to-peer sites and other Web outlets, offers a fast and expansive connection to consumers, but content can also be copied and disseminate...

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epub
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71.50 £

Book publishers have long used free content as part of their marketing and selling efforts, with the vast majority of free content distributed in printed form. Digital distribution of free material, either intentional or via unauthorized availability through peer-to-peer sites and other Web outlets, offers a fast and expansive connection to consumers, but content can also be copied and disseminate...

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  • Formats: epub
  • ISBN: 9781449391164
  • Publication Date: 8 May 2009
  • Publisher: O'Reilly Media
  • Product language: English
  • Drm Setting: DRM