Innovation in Luxury Fashion Family Business

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A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
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A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
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  • Formats: pdf
  • ISBN: 9781137498663
  • Publication Date: 10 Dec 2014
  • Publisher: Palgrave Macmillan UK
  • Product language: English
  • Drm Setting: DRM