
International Marketing
The aim of this unit is to introduce International Marketing, which explains how International Markets operate in an International Environment. An elementary approach is used in the module, which emphasizes the reasons for undertaking International Market analysis and their interpretation .Internationalization and globalization are concept is that are both current and important, so complex and lik...
The aim of this unit is to introduce International Marketing, which explains how International Markets operate in an International Environment. An elementary approach is used in the module, which emphasizes the reasons for undertaking International Market analysis and their interpretation .Internationalization and globalization are concept is that are both current and important, so complex and lik...