Limbic in the Environment of Sustainability and Green Consumerism. The Relationship between Consumers' Attitude, Purchase Intention and Actual Buying Behaviour

Master's Thesis from the year 2020 in the subject Business economics - Miscellaneous, grade: 1,3, Ingolstadt University of Applied Sciences (Business School), language: English, abstract: The responsible use of resources and the environment as well as further aspects of sustainability play an important role in the modern world of trade. This thesis aims to present the most important aspects and fa...