Marketing and Managing Tourism Destinations

Available
0
StarStarStarStarStar
0Reviews

Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challe...

Read more

Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challe...

Read more
Follow the Author

Options

  • Formats: pdf
  • ISBN: 9781351714815
  • Publication Date: 13 Sept 2018
  • Publisher: Taylor & Francis Ltd
  • Drm Setting: DRM