Marketing Intelligence, Part A

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In the fast-paced world of digitalization, understanding customers has never been more critical—or more challenging. Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization takes readers on a journey through the latest advancements in AI, data management, and digital channels that are reshaping the landscape of customer engagement and business strategy.

This book explor...

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80.00 £

In the fast-paced world of digitalization, understanding customers has never been more critical—or more challenging. Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization takes readers on a journey through the latest advancements in AI, data management, and digital channels that are reshaping the landscape of customer engagement and business strategy.

This book explor...

Read more

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  • Formats: pdf
  • ISBN: 9781835494189
  • Publication Date: 1 May 2025
  • Publisher: Emerald Publishing Limited
  • Product language: English
  • Drm Setting: DRM