Museum Economics
Museums, vital institutions preserving cultural heritage, face increasing financial pressures in today''s economy. Museum Economics explores how these institutions globally generate revenue, secure funding, and sustain operations. The book emphasizes revenue diversification, moving beyond ticket sales to explore income streams like retail and digital content. It also highlights the critical role o...
Museums, vital institutions preserving cultural heritage, face increasing financial pressures in today''s economy. Museum Economics explores how these institutions globally generate revenue, secure funding, and sustain operations. The book emphasizes revenue diversification, moving beyond ticket sales to explore income streams like retail and digital content. It also highlights the critical role o...
