Pliny the Book-Maker

What did it mean - in terms of social, cultural, and literary negotiations - to publish one''s own work in Rome at the end of the first century CE? What kinds of traces has the author''s work as editor left on the text as we read it? How can we interpret them? What kind of well-choreographed balancing act was needed to ensure immediate availability and success for one''s work in terms of its histo...