Political Ads Impact
Political Ads Impact examines how political advertising shapes elections and public opinion in today’s information-rich environment. It highlights the persuasive techniques used, such as emotional appeals and framing strategies, and how political ads influence media coverage and agenda-setting. The book asserts that these ads, despite criticisms, remain a powerful force in political communication.
...
Political Ads Impact examines how political advertising shapes elections and public opinion in today’s information-rich environment. It highlights the persuasive techniques used, such as emotional appeals and framing strategies, and how political ads influence media coverage and agenda-setting. The book asserts that these ads, despite criticisms, remain a powerful force in political communication.
...
