Retailisation

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Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects the complexity and diffusion of information processes and the media in the online market. The authors explore the all-pervasive nature of retail in the physical world, the virtual world and the peripheral spaces in between.
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Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects the complexity and diffusion of information processes and the media in the online market. The authors explore the all-pervasive nature of retail in the physical world, the virtual world and the peripheral spaces in between.
Coverage include...

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  • Formats: pdf
  • ISBN: 9781135476090
  • Publication Date: 2 Aug 2004
  • Publisher: Taylor and Francis Group
  • Product language: English
  • Drm Setting: DRM