Science of Influence
Available
Why do we say "e;Yes"e;? Influence is not magic; it is science. We like to think we are in control of our choices, but we are constantly nudged by psychological triggers. "e;The Science of Influence"e; (inspired by Robert Cialdini) uncovers the six universal principles of persuasion: Reciprocity, Scarcity, Authority, Consistency, Liking, and Social Proof. Learn why free samples make us buy (Reci...
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E-book
epub
Price
18.32 £
Why do we say "e;Yes"e;? Influence is not magic; it is science. We like to think we are in control of our choices, but we are constantly nudged by psychological triggers. "e;The Science of Influence"e; (inspired by Robert Cialdini) uncovers the six universal principles of persuasion: Reciprocity, Scarcity, Authority, Consistency, Liking, and Social Proof. Learn why free samples make us buy (Reci...
Read more
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