
Selling the Kimono
Based on twelve months of in-depth ethnographic research in Japan with retailers, customers, wholesalers, writers and craftspeople, Selling the Kimono is a journey behind the scenes of a struggle to adapt to difficult economic conditions and declining demand for the kimono.
The kimono is an iconic piece of clothing, instantly recognised as a symbol of traditional Japanese culture. Yet, little is kn...
Based on twelve months of in-depth ethnographic research in Japan with retailers, customers, wholesalers, writers and craftspeople, Selling the Kimono is a journey behind the scenes of a struggle to adapt to difficult economic conditions and declining demand for the kimono.
The kimono is an iconic piece of clothing, instantly recognised as a symbol of traditional Japanese culture. Yet, little is kn...