Social Computing and Social Media: Applications in Marketing, Learning, and Health

This two-volume set LNCS 12774 and 12775 constitutes the refereed proceedings of the 13th International Conference on Social Computing and Social Media, SCSM 2021, held as part of the 23rd International Conference, HCI International 2021, which took place in July 2021. Due to COVID-19 pandemic the conference was held virtually.

The total of 1276 papers and 241 posters included in the 39 HCII 2021 p...