Sports Charity and Gendered Labour
In cities around the world, in parks and roadways, people are taking part in sporting charity challenges. Corporate sponsorship has transformed these events into philanthropic endeavours that bring corporate marketing strategies together with medical research and social care agendas.
Despite this growth in popularity, little academic attention has paid attention to the ways in which gendered labour...
In cities around the world, in parks and roadways, people are taking part in sporting charity challenges. Corporate sponsorship has transformed these events into philanthropic endeavours that bring corporate marketing strategies together with medical research and social care agendas.
Despite this growth in popularity, little academic attention has paid attention to the ways in which gendered labour...
