Strategic Communication and AI

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This concise text provides an accessible introduction to artificial intelligence and intelligent user interfaces (IUIs) and how they are at the heart of a communication revolution for strategic communications and public relations.

IUIs are where users and technology meet – via computers, phones, robots, public displays, etc. They use AI and machine learning methods to control how those systems inte...

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product_type_E-book
epub
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21.99 £

This concise text provides an accessible introduction to artificial intelligence and intelligent user interfaces (IUIs) and how they are at the heart of a communication revolution for strategic communications and public relations.

IUIs are where users and technology meet – via computers, phones, robots, public displays, etc. They use AI and machine learning methods to control how those systems inte...

Read more
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  • Formats: epub
  • ISBN: 9781000482102
  • Publication Date: 9 Sept 2021
  • Publisher: Taylor & Francis
  • Product language: English
  • Drm Setting: DRM