Summary: The New Positioning
Available
The must-read summary of Jack Trout and Steve Rivkin''s book: "The New Positioning: The Latest on the World''s #1 Business Strategy".
This complete summary of the ideas from Jack Trout and Steve Rivkin''s book "The New Positioning" shows that "positioning" means to concentrate on an idea that defines the company and its products in the minds of consumers, and to avoid the temptation to try and be a...
This complete summary of the ideas from Jack Trout and Steve Rivkin''s book "The New Positioning" shows that "positioning" means to concentrate on an idea that defines the company and its products in the minds of consumers, and to avoid the temptation to try and be a...
Read more
E-book
epub
Price
9.99 £
The must-read summary of Jack Trout and Steve Rivkin''s book: "The New Positioning: The Latest on the World''s #1 Business Strategy".
This complete summary of the ideas from Jack Trout and Steve Rivkin''s book "The New Positioning" shows that "positioning" means to concentrate on an idea that defines the company and its products in the minds of consumers, and to avoid the temptation to try and be a...
This complete summary of the ideas from Jack Trout and Steve Rivkin''s book "The New Positioning" shows that "positioning" means to concentrate on an idea that defines the company and its products in the minds of consumers, and to avoid the temptation to try and be a...
Read more
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