Summary: The Soul of the New Consumer

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The must-read summary of Laurie Windham and Ken Orton''s book: "The Soul of the New Consumer: The Attitudes, Behaviors and Preferences of E-Customers".

This complete summary of the ideas from Laurie Windham and Ken Orton''s book "The Soul of the New Consumer" asks an important question: “What are the new consumers of the Internet economy like, and how do they differ from the traditional consumers?"...
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E-book
epub
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9.99 £
The must-read summary of Laurie Windham and Ken Orton''s book: "The Soul of the New Consumer: The Attitudes, Behaviors and Preferences of E-Customers".

This complete summary of the ideas from Laurie Windham and Ken Orton''s book "The Soul of the New Consumer" asks an important question: “What are the new consumers of the Internet economy like, and how do they differ from the traditional consumers?"...
Read more
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  • Formats: epub
  • ISBN: 9782511016862
  • Publication Date: 29 Sept 2014
  • Publisher: Business Book Summaries
  • Product language: English
  • Drm Setting: DRM