The Behavior Of Crowds: A Psychological Study

"The Behavior of Crowds: A Psychological Study" is a book written by Everett Dean Martin. The aim of the book is to explain the psychological processes that underlie the behavior of crowds. Martin contends that a loss of uniqueness and a blending of identities into a single entity are characteristics of crowds. A strong emotional contagion is produced by this blending, and it has the potential to ...