TikTok
Since its acquisition and rebranding in 2018, TikTok has become one of the fastest growing platforms in the world. Moreover, it''s the first Chinese-developed platform to find mainstream international success, carving its own niche in the global short video industry.
In the first comprehensive exploration of TikTok, Kaye, Zeng, and Wikström provide a history of the emergent genre of short video an...
Since its acquisition and rebranding in 2018, TikTok has become one of the fastest growing platforms in the world. Moreover, it''s the first Chinese-developed platform to find mainstream international success, carving its own niche in the global short video industry.
In the first comprehensive exploration of TikTok, Kaye, Zeng, and Wikström provide a history of the emergent genre of short video an...
