Unintended Slogans

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Unintended Slogans explores the high-stakes world where marketing slogans go wrong, revealing how mistranslations and cultural misunderstandings can turn branding gold into comedic or offensive blunders.
Crucially, seemingly small linguistic errors can lead to significant financial losses and damage a company’s brand reputation.
For example, a slogan intended to convey reliability might, due to in...

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E-book
epub
Price
5.80 £

Unintended Slogans explores the high-stakes world where marketing slogans go wrong, revealing how mistranslations and cultural misunderstandings can turn branding gold into comedic or offensive blunders.
Crucially, seemingly small linguistic errors can lead to significant financial losses and damage a company’s brand reputation.
For example, a slogan intended to convey reliability might, due to in...

Read more
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  • Formats: epub
  • ISBN: 9788235269126
  • Publication Date: 29 Mar 2025
  • Publisher: Publifye
  • Product language: English
  • Drm Setting: DRM