UX Optimization

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Combine two typically separate sources of data—behavioral quantitative data and usability testing qualitative data—into a powerful single tool that helps improve your organization’s website by increasing conversion and ROI. The combination of the what is happening data of website activity, coupled with the why it''s happening data of usability testing, provides a complete 360-degree view into what...
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Combine two typically separate sources of data—behavioral quantitative data and usability testing qualitative data—into a powerful single tool that helps improve your organization’s website by increasing conversion and ROI. The combination of the what is happening data of website activity, coupled with the why it''s happening data of usability testing, provides a complete 360-degree view into what...
Read more
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  • Formats: pdf
  • ISBN: 9781484238677
  • Publication Date: 26 Sept 2018
  • Publisher: Apress
  • Product language: English
  • Drm Setting: DRM