Youth Consumerism
Youth Consumerism offers a groundbreaking exploration of how young people navigate the modern financial landscape, particularly focusing on the $143 billion youth spending market and the psychological forces driving consumer behavior.
The book combines extensive research from 5,000 young consumers with insights from behavioral economics and social psychology to reveal the intricate relationship bet...
Youth Consumerism offers a groundbreaking exploration of how young people navigate the modern financial landscape, particularly focusing on the $143 billion youth spending market and the psychological forces driving consumer behavior.
The book combines extensive research from 5,000 young consumers with insights from behavioral economics and social psychology to reveal the intricate relationship bet...
