Ambidextrous Global Strategy in the Era of Digital Transformation
This book deals with the importance of ambidexterity in innovation activities and global strategies. Ambidextrous global strategy (AGS) is crucial for global firms in the turbulent twenty-first century. Here, AGS is defined as simultaneous achievements of global integration and local adaptation, or responsiveness, through utilization of a firm’s core facilities and organizational capabilities. To ...
This book deals with the importance of ambidexterity in innovation activities and global strategies. Ambidextrous global strategy (AGS) is crucial for global firms in the turbulent twenty-first century. Here, AGS is defined as simultaneous achievements of global integration and local adaptation, or responsiveness, through utilization of a firm’s core facilities and organizational capabilities. To ...