American Babel

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When American radio broadcasting began in the early 1920s there was a consensus among middle-class opinion makers that the airwaves must never be used for advertising. Even the national advertising industry agreed that the miraculous new medium was destined for higher cultural purposes. And yet, within a decade American broadcasting had become commercialized and has remained so ever since.

Much rec...

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epub
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40.99 £

When American radio broadcasting began in the early 1920s there was a consensus among middle-class opinion makers that the airwaves must never be used for advertising. Even the national advertising industry agreed that the miraculous new medium was destined for higher cultural purposes. And yet, within a decade American broadcasting had become commercialized and has remained so ever since.

Much rec...

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  • Formats: epub
  • ISBN: 9780812201765
  • Publication Date: 7 Jun 2011
  • Publisher: University of Pennsylvania Press, Inc.
  • Product language: English
  • Drm Setting: DRM